Print Style Guide

The Graphic Identity in Practice

Establishing one’s own look and feel within the graphic identity is easy to accomplish.

UNC Creative leverages a range of identifiers when working with individual units including typography, colors, photography style and editorial tone. Using these components allows our clients’ messages to stand out from the university, while also leaning on the parent UNC brand when standing out against similar units across the country.

As two examples, we have case studies on the Institute for the Arts and Humanities, as well as the Institute for the Environment. We invite you to contact us with your marketing needs, and we’ll work together to develop your unique voice.